%2018.45.04.png)
Understanding end-to-end eCommerce systems and their functionalities can be challenging if not explained properly. In this article, we aim to help you understand the ABCs of eCommerce systems and the role they play in a luxury brand’s growth.
iPhone users drove record growth in online shopping, with mobile accounting for 34% of Black Friday sales, according to Tech Crunch. Custora reports over 36%.
Consumers using their iPhones were responsible for the record growth in online shopping, according to Tech Crunch. Mobile shopping accounted for an overall 34% share of Black Friday sales. Custora.com reports an even higher number, over 36%.
While tablets declined 2% from 2014. Smartphones generated a record 22% share of sales, 70% more than last year.
Customers were far more likely to use their Apple device rather than Android. Nearly 78% of all mobile orders were made on Apple devices, according to Custora.
They also reported that email marketing was the biggest marketing channel on Black Friday, responsible for 25% of all transactions (better than online search).
To transform your business into a market powerhouse, we can offer you several different services that will boost your business.
%2013.03.47.png)
