How To Evaluate the Performance of Your eCommerce Site
Protect your luxury brand's image by analyzing eCommerce performance. Track top eCommerce metrics, boost customer satisfaction, and improve sales with regular evaluations of your site.
Having a Shopify store involves a lot of work and planning ahead. Still, the efforts shouldn’t end once the site is up and running. There’s always room for improvement with the addition of new Shopify applications that can completely revamp your store and upgrade its functionalities according to each year’s trends. Considering the 2022 eCommerce trends have the potential to truly revolutionize the industry, it’s important for Shopify-based eCommerce businesses to adopt them through innovative applications. As we have helped clients update their Shopify stores for years, we decided to put together a list of the best game-changing Shopify apps for 2022. With 2,297 million active Shopify websites out there, standing out from the competition is key!
This Shopify application is the perfect customer relationship management platform for any eCommerce store. It contains all the marketing, sales, content management, and customer service tools you’ll ever need, all within one free application. It’s a fantastic app to help you nurture your leads and cultivate an engaging relationship with your customers as you work towards higher conversion rates. The Shopify application also helps to integrate your store’s data into the Hubspot platform, syncing analytics, customer statistics, and purchase records to provide a CRM system that’s perfectly tailored to your business needs.
If you’re after a social proof and pop-up upgrade for your site, Nudgify is the app that will change the game for your store in 2022. Its Shopify Sales Pop and social proof notifications are called “nudges’’ and are designed to improve your customer’s user experience. It also includes FOMO applications to compel potential customers to complete their purchases faster. This is one of the game-changing Shopify apps for 2022 that uses live data to improve its notifications and provide real-time information to your store’s visitors about their shopping cart, the store’s stock and recently sold items, and other people’s purchases. As one of the best Shopify apps to increase sales, it will help drive your conversion rate for 2022.
It’s no secret that eCommerce SEO can be a challenge if not handled properly. The good news is that it can also be a simple task when you start automating some of the processes! SEO Manager is one of the game-changing Shopify apps for 2022 that focuses on the SEO health of your eCommerce store. This tool includes more than 20 features designed to make Shopify SEO as simple as possible. Some of them are SEO issue reports, sitemap creation, structured data management, keyword suggestions, ALT text scans, and Google PageSpeed integrations.
Upselling is always the goal for eCommerce business managers but it’s easier said than done. Still, if you automate upsell notifications through the Honeycomb app, you can facilitate customer upselling and cross-selling while keeping the process within your budget. This application includes upselling funnels with different customer offers at the thank you page, shopping cart page, checkout page, blog page, and more. It provides multiple opportunities for upselling and cross-selling relevant products to your store users and increasing your eCommerce revenue. The app also features fully-fledged analytics for you to access ROI, AOV, and Revenue metrics with just a couple of clicks.
TrustPulse helps your store build credibility with its users. This Shopify app provides eCommerce stores with pop-up notifications about other customers buying the products and/or recent reviews. As the name of this Shopify app indicates, it helps to grow your online store reputation as a trusted site with a legit sales record. This type of social proof can be the decisive factor between a lead buying from your store or going to the competition, so it’s always good to have features like this on your site. It will help Shopify store owners maximize their conversion rates!
If your eCommerce store sells physical products, then you need to implement an advanced shipping system to deliver a well-rounded customer experience. Out of our top game-changing Shopify apps for 2022, this one’s dedicated to automated shipment tracking and will change your customer experience for the better. It allows the customer to say goodbye to that post-purchase shipment anxiety and seamlessly involves them in every step of the tracking process. Some of the top features are 24/7 shipment visibility, a branded tracking page, personalized shipment notifications, integrated post-purchase analytics, and delivery date predictions.
Invoice Falcon is a must-have Shopify application for 2022 that will help eCommerce business owners keep their finances on track. It provides store owners with automated PDF invoices, receipts, packing slips, and other billing documents. There are dozens of ready-to-use templates businesses can use to simplify their payments and billing. All the automated documents are tax compliant as well, further minimizing the hours you need to spend on these matters. The app also features different tools to help you track and manage your payments, multilingual invoices, multi-currency support, and POS support.
One of the best game-changing Shopify apps for 2022 is Tido, the most downloaded live chat application for Shopify store owners. It provides store owners with chatbots as well as live chat connection with their customers. This application will help you strengthen your relationship with both your existing and prospective customers through engaging and aesthetic live chat sessions. Tidio also integrates the live chat, email, and Messenger chats into a single live panel for your store’s chat operators to access all channels more easily. A few of some of the best features are multilingual customer support, real-time visitor list and customer data, Facebook, Instagram, and WhatsApp integrations, and a Free JavaScript API.
While Shopify apps that are immediately available to download can help make your eCommerce store more efficient, there are other areas of improvement that your shop can benefit from. No matter how big or small your store is, at Resolve Digital we can help you take your eCommerce business to the next level. We provide custom eCommerce software development through Shopify integrations, conversion consulting, multi-store implementations, native iOS apps, store maintenance, and more. Contact us today to learn more about our services tailored to Shopify store owners!